TNW: We Need Smarter Push Notifications

I wrote a new blog for TheNextWeb. Click on the image to read it. Or don’t.

Push notifications are one of the key features of today’s smartphones. They constantly feed you information from a variety of services. From Twitter mentions to Facebook replies to e-mails to system notifications: they’re the daily dose for information addicts. And now they’re coming to the land of PC with Windows 8 and OS X Mountain Lion– which is a little worrying. While they’re designed to keep you updated and thus increase your productivity, they’re flurrying nature often does the opposite.

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